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Unwired Appeal leads the North American mobile messaging industry in
- Advanced technology
- Competitive pricing
- Time to market
Contact our team for no-cost consulting and an immediate price quote for your project.
Ringtone fast facts
Its a $4 billion global business
The USA market is less than one-tenth of that, but its growing fast.

Marketing/branding tie-ins
Over 50,000 downloads of a Coca-Cola ringtone in a promotion in China. Not bad...

The viral component
Promotional ringtones can be forwarded to friends and family increasing campaign reach

Niche markets
Target your market with specialized ringtones - university fight songs, custom jingles, national anthems, theme songs....

Mobile Content Delivery

Adaptive Content Server™ (ACS) Technology
Unwired Appeal provides a highly versatile mobile contact delivery platform to service the sizeable market demand for multimedia delivery to cell phones. The cornerstone is UA’s proprietary Adaptive Content Server™ (ACS) and Dynamic Device Detection technologies.

The ACS platform supports audio, graphic, video source files in standard file formats (MP3, MID, GIF, JPEG, and 3GPP). Service providers simply store the files on their hosting servers and notify the ACS platform when a download is required.

Downloads may be initiated in several ways. Clicking on a website link (click-to-download) or sending a keyword to a short code (text-to-download) are the most common methods. In the USA, Unwired Appeal pioneered the latter technique through it's Dynamic Device Detection technology.

In the web scenario, website visitors "click-to-download" ringtones or graphics to their cell phones. In the "text-to-download" scenario, the user simply sends a keyword/code to a UA short code. The ACS platform retrieves the associated source file and sends an SMS message with a mobile content link to the user. When the user accesses the link, the ACS servers automatically detect the capabilities of the cell phone, convert the content to the appropriate format, and deliver it to the cell phone - all within seconds.

To learn more about Unwired Appeal's mobile content delivery services please email info@unwiredappeal.com.